portfolio imageportfolio imageportfolio imageportfolio imageEarthLink Protect Brochure

EarthLink Protect Digital Sales Guide

CLIENT: EarthLink

MARKET:  B2C Internet Provider

ASSIGNMENT:  Design a digital brochure to educate EarthLink's sales staff and partners about "EarthLink Protect" services.

The design follows EarthLink's well established brand standards. However, I was asked to "clean up" the branding because older pieces reminded the client of Halloween.

The agency's copywriter wrote the body copy.

MY ROLE

  • Design and layout brochure.
  • Create or source icons and stock photos.
  • Refresh EarthLink's visual branding with secondary brand colors, more whitespace, and less use of black, which successfully avoided the dreaded "trick-or-treat" syndrome.

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