Silva
Product Catalog / Ad Campaign
CLIENT: Silva
MARKET: B2C Compass Manufacturer
ASSIGNMENT: Create an advertising campaign and product catalog based on Silva's "we'll get you there" marketing direction.
MY ROLE
- Concept development for ads and catalog.
- Convinced Silva to run an ad without a headline. ( Yes, there were a lot of high fives in the creative department that day. )
- Design and layout ads and catalog.
- Art direct product photoshoot.
- Art direct and manage location shoots in Colorado and North Carolina.
- Source stock photos.
- Art direct Photoshop work.
SEE ALL SILVA PROJECTS
