BSA Troop 477
Weekly Email Newsletter
CLIENT: Boy Scouts of America, Troop 477
MARKET: B2C Leadership and Experience Organization for Young Men and Women
ASSIGNMENT: Design, create graphics for, and manage a weekly newsletter announcing troop activities and information. Troop committee members were responsible to submitting articles as needed.
I did this on a volunteer basis. My two sons are Eagle Scouts and my daughter is working towards becoming one of the first female Eagle Scouts. Ask me how she is doing!
MY ROLE
- Design and layout an email template based on BSA brand standards.
- Code template with email friendly HTML, inline CSS, and proprietary MailChimp code.
- Create and send weekly newsletter emails.
- Design, create, or source images for articles.
- Photoshop images as needed.
- Upload HTML into MailChimp to send emails.
- Manage subscriber database in MailChimp.